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Technology Landscaping

[vc_row][vc_column][vc_column_text]Technology and trends tend to move and change at alarming rates.  No industry is impervious to evolution. The only way to stay relevant is to make sure you are looking toward the future landscape and anticipating changes within your business before they happen. If you don't have a functioning crystal ball, research and analysis are the best way to predict the future.  A strong indicator of how technology and trends are changing in real-time is to pay attention to how you currently consume television and video content at home. Gone are the days of spending a Friday night at Blockbuster buying or renting physical copies of movies to bring home. It also seems the days of cable and satellite solutions are quickly on their way out. Streaming services are the future of in-home entertainment consumption, but that leaves broadcast TV searching for a new way to create revenue or else risk...

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[vc_row][vc_column][vc_column_text]Understanding your company's "technical right-to-succeed" is critical to the success of your business: it's what sets you apart from your competition. It allows you to provide the best products and services your clients and users have come to expect. It's essential to understand the entire landscape of your company's current technology and how it compares to the technology of your competitors and the future of technological innovation. This is where technology scouting and technology landscaping research reports come in to play an integral part in building your company's technology portfolio. [/vc_column_text][/vc_column][/vc_row][vc_row][vc_column][vc_empty_space height="30px"][vc_column_text] Technology Scouting [/vc_column_text][vc_empty_space height="10px"][vc_column_text]Technology scouting is an element of technology management in which emerging technologies are identified, technology-related information is channeled into an organization, and supports the acquisition of technologies.  The focus of technology scouting is on identifying solutions to an unmet technical or business need. When technology scouting, it's essential to precisely define your unmet need and create a roust...

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[vc_row][vc_column][vc_column_text]A critical aspect of any innovation management program is thoroughly understanding your own technology portfolio and how it fits within the technology ecosystem of both known competitors and potential collaborators alike. Innovation doesn’t occur in a vacuum – groups need to continually rationalize their internal technologies versus external technologies in their business verticals. Regular internal technical SWOT analysis (identifying where companies are strong / weak technically, where the technical opportunities and threats exist both long-term and near-term) better enable companies to define and own their particular technical space; as well as recognize the potential to expand their technical space over time. Technology Scouting and Technology Landscaping are powerful tools in the innovation management toolkit to achieve better technology portfolio understanding; but while these terms are often used interchangeably, these are not equivalent activities and often require different skill sets for mastery. Here’s how we at Ezassi think about these innovation management tools.[/vc_column_text][/vc_column][/vc_row][vc_row][vc_column][vc_empty_space...

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